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TrueSend v3.0 — AI-powered send-time optimisation is live.
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Stop relying on guesswork. See exactly how every email, campaign, and automation performs with clear, real-time reports that transform data into actionable insights.
A single, unified dashboard that displays campaigns, automations, A/B tests, revenue performance, and deliverability, all updated in real time, without the need to switch between multiple tabs.
Avoid getting lost in vanity metrics. TrueSend highlights the insights that truly drive decisions, from campaign performance to subscriber journeys and revenue impact.
Track open rate, click rate, click-to-open rate, unsubscribes, bounces, forwards, and time-of-open, measured at both the campaign and individual subscriber level.
Know exactly how much revenue each email generates, linked directly to the campaign, automation step, or specific link that led to the purchase.
Monitor subscriber growth, churn rates, engagement scores, cohort behavior, and segment performance, all in one live, unified view.
Over 200 individual data points are tracked across your entire email program, from the first message sent to the final purchase made.
Monitor unique opens, total opens, reading time, repeat opens, and distinguish between machine opens and real human opens, with Apple MPP filtering included.
ExploreVisual heatmaps reveal exactly where subscribers click within your email, making it easy to identify the content that drives the most engagement.
ExploreComplete e-commerce attribution showing revenue, number of orders, average order value, and conversion rate generated by each individual email.
ExploreTrack new subscribers, list churn, overall growth, and source attribution, showing which form, ad, or page generated each signup, along with list health trends.
ExploreMonitor real-time inbox placement, spam filter results, bounce categories, and domain/IP reputation across more than 50 ISPs.
ExploreView step-by-step performance for every automation workflow, identify drop-off points, high-converting paths, and the total revenue generated by each sequence.
ExploreUnderstand which devices (mobile or desktop), email clients (Gmail, Outlook, Apple Mail), and operating systems your subscribers are using.
ExploreAccess country, city, and timezone insights for opens, clicks, and revenue to optimise send times and tailor content to your audience’s location.
ExploreCompare results across audience segments, signup cohorts, and custom fields to identify your most valuable groups and focus on what works best.
ExploreChoose from pre-built reports designed for specific goals, from weekly campaign summaries to in-depth revenue analysis, or create your own custom reporting view.
Campaign
Complete analysis of every campaign including opens, clicks, bounces, unsubscribes, revenue, and comparisons with previous campaigns and industry benchmarks.
Revenue
Connect every dollar generated from email to the exact campaign, link, and subscriber responsible. Full e-commerce attribution with detailed order tracking.
Deliverability
Track inbox placement, bounce rates, spam complaints, and domain reputation across major ISPs before problems affect your sender score.
Audience
Understand subscriber acquisition, retention, and churn patterns. Includes breakdowns by source such as organic, paid, and referral traffic, along with engagement score distribution.
Automation
Step-by-step reporting for each workflow. View entry rates, completion rates, revenue per path, and exactly where subscribers exit the automation.
Benchmarks
Compare your email performance with industry averages in your sector. Instantly see whether your metrics are above or below the standard.
Full revenue attribution removes the guesswork from email marketing performance. See the precise revenue, number of orders, and ROI generated by every single email you send.
Each email displays its total revenue, number of orders generated, average order value, and conversion rate, all tracked in real time.
Identify which specific links inside your email drive the most clicks, conversions, and revenue — helping you replicate what works best.
View any subscriber’s profile to see the total revenue attributed to them throughout their lifetime, enabling accurate lifetime value (LTV) analysis.
Integrate your store with one click. Revenue data automatically syncs into the platform, with no need for custom tracking scripts.
Schedule reports to be delivered automatically to your inbox or your client’s inbox, daily, weekly, or monthly, fully formatted and ready to share.
Set it once and receive weekly summaries, monthly digests, or custom-frequency reports delivered automatically to any inbox.
Download any report as PDF, CSV, XLSX, or PNG. Share with stakeholders, import into your BI tools, or include in presentations.
Agencies can create fully branded reports using their own logo and color scheme, with no TrueSend branding displayed.
Access all analytics data programmatically and send metrics directly into your dashboards, BI platforms, or data warehouse using our analytics API.